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My Experience of Dynamic Electricity Pricing

16/8/2019

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For the past few months Naomi and I have been on a domestic electricity tariff with dynamic pricing, Octopus Energy's Agile tariff. At 4pm we can access the prices for each half-hour of the next day. The pricing features a premium for consumption between 4pm and 7pm, but is generally much lower than a fixed rate tariff at other times.

Did we look at the prices every day? No! Did we avoid using energy intensive appliances between 4pm and 7pm? Yes! Below you can see the impact on our effective unit rate each day. From a fixed rate around 15p/kWh we were down to just over 12p/kWh once we adapted our routine. See graph below.

​Could this kind of tariff help reduce the evening peak in national demand if enough consumers signed up? Or would we end up with a sharper peak at 7:01pm?
Picture
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